INFORMATION

　Mitsubishi Foods, which has signed a comprehensive partnership agreement with Hiroshima Prefecture, has partnered with Eikei University to

"Considering the appeal of Hiroshima food - Towards a Taste of HIROSHIMA"

We will work on problem-solving exercises (PBL) based on the theme.

This was an opportunity to think about and identify together with the students the challenges that need to be addressed in order to spread the idea that "Hiroshima = delicious."

(Problem-solving exercises)

 

　In addition to the on-campus exercises, students also conducted interviews at retail stores and at the Peace Memorial Park.

While gaining insights into how to make Hiroshima more delicious, we analyzed the current situation and identified essential issues.

(Fieldwork Retail Store)

 

(Fieldwork at Peace Memorial Park)

 

The final report meeting will be held on November 2024, 11.
The students presented the results of their one and a half month training.
Many questions were raised by the attendees, providing an opportunity for an exchange of opinions.

(Final report session)

 

Mitsubishi Foods plans to use the identified "challenges" to promote the appeal of Hiroshima food.

We will utilize this information to work with retailers and manufacturers to solve problems,

We will continue to work towards nurturing the next generation of talent!

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For further information, please read here.

*For reference, regarding Eikei University, here.